Cornish Bakery

Beyond the Counter: Cornish Bakery Scales Nationwide with WRS Data & POS Solutions.

Overview

From its humble beginnings in a Cornish fishing village, Cornish Bakery has grown into a multi-award-winning brand with 65+ locations across the UK. Known for its fresh, innovative menu and presence in high streets, tourist hotspots, and event venues, the bakery is now targeting over 400 UK locations. WRS has been a key technology partner in this journey, providing scalable POS and data solutions to support expansion and performance.

The challenge

As Cornish Bakery expanded rapidly, it needed a robust POS system and advanced reporting tools to support operational consistency, strategic planning, and performance tracking across a growing estate. The brand required a partner who could provide a reliable solution and deliver meaningful business insights from their sales data.

Our solution

WRS provides consistent support services to deliver and sustain the POS system across Cornish Bakery sites. To address the need for advanced insights, WRS developed bespoke reports to enhance business decision-making. The data team at WRS works closely with Cornish Bakery to deliver new insights that are now guiding board-level strategy. WRS also offers critical support during the rollout phases to ensure a seamless expansion process.

Resulting impact

The bespoke reporting tools have been invaluable, providing an unprecedented level of visibility into business performance that is actively driving strategic decisions at a board level. This operational and strategic clarity has helped the brand achieve a record-breaking sales performance, including a 24% YoY revenue increase in August and a 9% like-for-like growth since January 2025. Cornish Bakery's success has earned it a spot on the Interpath Top 100 Fast Growth list of UK retailers.

Client Feedback

“WRS have provided consistent IT services to deliver, support and sustain hardware, software and back office solutions.

“WRS has created bespoke reports to enhance and aid our business decision making process. We have expanded consistently over the last few years and WRS have supported and assisted with the roll out procedure and have provided critical support during this process.

“The data team at WRS have been doing some outstanding work for us. This data is invaluable when accessing our business performance. The team here are excited to see this data, which is new for us.

“The outputs are already being discussed at a board level and used to guide strategy.”

Ralf Goad – Financial Director

How We Helped

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